Staging Your Home for the Right Buyer
Staging can be a great way to boost your home’s appeal to prospective buyers... but it
can depend on the type of buyers in your market. Here’s one perspective on the right way to stage.
Staging a home to sell is the process
of redecorating or cost-effectively renovating aspects of your home to present it in the best light. Much like cleaning up a home’s
curb appeal to appeal to buyers, staging can position your house to sell faster and for a higher price than it might otherwise.
important to remember with staging that you’re not decorating the home to appeal to you, the seller, but to the prospective buyer.
When working with a stager, you have to learn to set aside your own aesthetic preferences and ask yourself how a buyer might see the
home. Imagining who those buyers might be can help your stager make decisions about which direction to take the interior design.
who are the buyers? Can you know? It depends on local market conditions and trends. A common scenario is when Baby Boomers looking
to downsize or move into a condo living situation finally decide to put their family home on the market. Often these homes are in
need of updating, and frequently the buyers for these homes are younger generations (i.e. Millennials) looking to upgrade from their
first house or buy for the first time.
If home hunters in your market are younger, it makes a lot of sense to work with a stager who
understands what younger buyers are looking for in a home. In fact, if you’re interviewing stagers, it can be an excellent idea to
ask them specifically for examples of how they’ve staged homes to attract younger buyers. Furniture, window treatments, and design
accents (or lack thereof) are all a big factor in how younger buyers judge a home. The last thing you want Millennial buyers to think
is, “Oh, no, this looks just like my parents’ house.”
Make no mistake, there will be a lot of inventory on the real estate market
from Baby Boomers over the next 15 years. If you want yours to stand out, try and look at your home with an objective eye and see
if it looks outdated compared to newer construction on the market. Don’t stage for yourself... stage for the generation buying your
Staging Your Home to get Top Dollar
Teresa will walk with you through your house to give you free tips and advice to best prepare your home to sell for top dollar.
Teresa has prepared these eBooks for you: